The 2010 Cincinnati Bearcats football team represented the University of Cincinnati in the 2010 NCAA Division I FBS college football season. The Bearcats were led by head coach Butch Jones in his 1st season. They played 6 home games at Nippert Stadium and one home game at Paul Brown Stadium. The Bearcats are members of the Big East Conference. Coming off of consecutive Big East championships and BCS bowls, the Bearcats finished the season 4–8, 2–5 in Big East play.