abstract | - The series, which can be accessed through Disney.com or FamilyFun.com, features ideas for family-friendly art projects and activities and with seasonal or holiday-based content. The Possibility Shop is exclusively sponsored by The Clorox Company and the site also features integrated commercials featuring the cast of the show. From the show's website: "The Possibility Shop has a zillion things to discover, decorate, create, play, imagine and giggle about. This online destination empowers moms and kids with a pair of "new perspectacles" through which to see their world. Shop-owner Courtney Watkins introduces new ideas, demonstrates how-to-techniques, and unearths the "Aha!" moments hidden in a child's every day, while energizing parents to pursue limitless on-your-own, at-home activities. Imagine the possibilities!" The Possibility Shop was the subject of the November 24, 2009 episode of The Jim Henson Company Podcast. The first season was directed by David Gumpel.
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