| abstract | - Linkbait, a.k.a. clickbait, is a headline, content or feature in a website designed specifically to gain attention or encourage others to link to the website. The problem with linkbait is that may be all that is consumed about an online news article, as for example the "news" about Pres. Barack Obama's 'drawing a red line in Syria.'
- Linkbait is web content created with the intent of attracting links to the website that posts it, thereby improving the website's search engine page ranking.
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