| rdfs:comment | - Viz is a popular British comic magazine founded in 1979 by Chris Donald. It parodies British comics of the post-war period, notably The Beano and The Dandy, but with vulgar language, toilet humour, Black comedy, surreal humour and generally sexual or violent storylines. It also sends up tabloid newspapers, with mockeries of articles and letters pages. It features parody competitions and advertisements for overpriced 'limited edition' tat, as well as obsessions with half-forgotten kitch celebrities from the 1960-80s, such as Shakin' Stevens and Rodney Bewes. Occasionally, it satirises current events and politicians, but has no particular political standpoint.
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| abstract | - Viz is a popular British comic magazine founded in 1979 by Chris Donald. It parodies British comics of the post-war period, notably The Beano and The Dandy, but with vulgar language, toilet humour, Black comedy, surreal humour and generally sexual or violent storylines. It also sends up tabloid newspapers, with mockeries of articles and letters pages. It features parody competitions and advertisements for overpriced 'limited edition' tat, as well as obsessions with half-forgotten kitch celebrities from the 1960-80s, such as Shakin' Stevens and Rodney Bewes. Occasionally, it satirises current events and politicians, but has no particular political standpoint. Its success in the early 1990s led to the appearance of numerous rivals crudely copying the format Viz pioneered; none of them has managed seriously to challenge its popularity. It once enjoyed being the third most popular magazine in the UK, but ABC-audited sales have since dropped, to an average of 57,155 per issue in 2012 (from 1.2 million).
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